Social media and fans
Expansion of the new social media: Facebook is on everyone's lips and so is Stedy. We are starting with this new medium and can thus immerse ourselves in our need: We turn customers into fans 1:1. We report on trade fairs, where we are, what's going on at the moment Stedy, ask for feedback, give away articles and publish great recipes that you can easily copy.
Our greatest marketing success (which is still circulating in various media today) was shared online on Facebook for 20 minutes and went viral.
“Mini girlfriend has it every day” (the man clearly points to the HärdöpfelGwürz).
Today it is still one of our most important tools when it comes to things Stedy to report. According to a fixed schedule, news is posted, fan requests are answered and more recipes are published.
We notice that we can get even closer to the fans and the interaction helps us to get better every day.
Also in the product range of Stedy work continues. "s'Güggeli" spices go into the new shaker and the recipe is gently adjusted. The origin of GüggeliGwürz was the "GrillFix" the meat-spice mixture from Peter Stettler, which he used for his meat products in Murg. This mixture was recreated and relaunched with the GüggeliGwürz.
Our greatest marketing success (which is still circulating in various media today) was shared online on Facebook for 20 minutes and went viral.
“Mini girlfriend has it every day” (the man clearly points to the HärdöpfelGwürz).
Today it is still one of our most important tools when it comes to things Stedy to report. According to a fixed schedule, news is posted, fan requests are answered and more recipes are published.
We notice that we can get even closer to the fans and the interaction helps us to get better every day.
Also in the product range of Stedy work continues. "s'Güggeli" spices go into the new shaker and the recipe is gently adjusted. The origin of GüggeliGwürz was the "GrillFix" the meat-spice mixture from Peter Stettler, which he used for his meat products in Murg. This mixture was recreated and relaunched with the GüggeliGwürz.
“mulled wine spice” becomes “dessert spice”.
Stedy was already one of the major suppliers of mulled wine spices for the entire ski area in the 80s (almost the entire white arena made mulled wine from wine + Stedy Mulled wine spices). Little by little we took it to the OLMA and sold it very well there too, back then in the glass. Based on numerous feedback from our fans, we learned that the fine mixture was "only" used for mulled wine and sometimes disappeared in the box for more than a year. And of course that's not the point of spice mixtures.
For this reason, the mixture was filled with the name “DesserTGwürz” in the well-known shaker and additionally described.
The base is a flavored sugar, flavored with essential oils (oranges, lemons, cinnamon and cloves). This is how every mulled wine and of course dessert works: replace a little sugar with dessert spices and the delicate aroma comes into cakes, creams and much more.
Stedy was already one of the major suppliers of mulled wine spices for the entire ski area in the 80s (almost the entire white arena made mulled wine from wine + Stedy Mulled wine spices). Little by little we took it to the OLMA and sold it very well there too, back then in the glass. Based on numerous feedback from our fans, we learned that the fine mixture was "only" used for mulled wine and sometimes disappeared in the box for more than a year. And of course that's not the point of spice mixtures.
For this reason, the mixture was filled with the name “DesserTGwürz” in the well-known shaker and additionally described.
The base is a flavored sugar, flavored with essential oils (oranges, lemons, cinnamon and cloves). This is how every mulled wine and of course dessert works: replace a little sugar with dessert spices and the delicate aroma comes into cakes, creams and much more.
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2009 - Manufactory tradition
2011 - Customer in focus